The Process of Making an Animated Social Media Video
Having worked with Buttermilk before, our team were already familiar with their brand and knew it inside out. That meant that we were ideally placed to create something punchy and fun. Using their bold branding, we set about ideating each of the four content types and gathering the assets needed to bring them together. These videos used Buttermilk’s existing visual assets alongside our own creations to help keep costs down and turn things around quickly.
1
A Familiar Brand
Having worked with Buttermilk before, our team were already familiar with their brand and knew it inside out. That meant that we were ideally placed to create something punchy and fun. Using their bold branding we set about ideating each of the 4 content types and gathering the assets needed to bring them together. These videos used Buttermilk’s existing visual assets alongside our own creations to help keep costs down and turn things around quickly.
2
The REsult
We made these videos really pop and they went down a storm on social media, with the Buttermilk team delighted with the creative. So much so, they further developed some of these concepts into other marketing materials.
